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RC Updates
Yacht Market Study 2012 and Special Focuses

 

As we are approaching the Yacht Show season 2012, at Rodriquez Consulting we have elaborated the Yacht Market Study consolidated with 2012 numbers, to support our clients in acquiring fundamental information and plan their business operations accordingly.

The topics of our focus include Marine Accessories, Coatings and Anti-Fouling products, the yacht charter industry and its price dynamics and the yacht service industry segmented by yacht size categories. As far as Yacht buyers are concerned, we have as usual gone an extra mile in our research, segmenting the High Net Worth Individuals group into the subgroups of Affluent, HNWIs, Very-HNWIs, Ultra-HNWIs and Billionaires. The RC team has analyzed HNWIs group current asset allocation pattern, the growth rate and trend in the several established and emerging markets, their specific interest in the so-called 'investments of passion' to which Yachts belong. 

The RC forecasts for the years 2009-2010 proved to be very accurate. We always work meticulously to sharpen our forecasting skills, taking into account a broad range of variables. To avoid the risk of a merely mathematical model of forecasts, we carefully cross-match the mathematical models with cultural factors, expert interviews, national and international financial occurrences, getting to a degree of expertise and accuracy that we can proudly state to have no comparison in the specific industries in which we operate. 

As per our company policy we will not be distributing our research material limtilessly over the Internet in order to preserve our clients' acquired competitive advantage.

Therefore, please contact us to to discuss your specific company needs and proceed with a customize order of our Yacht Market Study 2012:  This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 

 

 
Equity Partner Research Swiss Helicopter Manufacturer

Equity Research and Advisory to Swiss Helicopter Manufacturer Avio International Group

Rodriquez Consulting had already advised on product development and marketing orientation strategy Swiss Helicopter Manufacturer Avio International Group, now, together with its Italian partner firm Studio Trementozzi accredited by the Italian stock exchange and Jast Capital, the firms are actively looking and evaluating equity partners for the Swiss holding that holds an award winning new (ADI 2007 prize for Industrial Design) Carbon Fibre Helicopter unique for its twin-engine engine system and for several other features (www.AvioInternational.com).

Indeed, the SK1 Helicopter has for the first time in the industry won the ADI (Industrial Design Association) award presenting itself not only as an advanced Helicopter of great interest to military clients but also as a must-have for those HNWI who seek a light, safe personal use helicopter that is designed with the utmost attention to details.

The firms have divided the financing process into three rounds the first two dedicated to fuel industrial production and complete an acusition of another light helicopter manufaturer and the third one for the roll out of an ambitous plan to set up new production plant in Latin America to satify the double-digit growing demand of helicopter  in the area.

UPDATE: Avio International Holding has completed the acquisition of DF Helicopters and is now operating its production facility.

For more information or to receive a full information memorandum register your interest on the contact us section by clicking here or simply write us an e-mail with Aviation investment in the subject.

 

 
Monaco Yacht Show 09 Is crisis there Yet?

We expected a much lower number of people at the Monaco Yacht show. However, we can confidently say the quality of people was certainly more selected than last year or the previous one. Is crisis hitting the 30+ (100+ ft ) Yacht Market segment? Yes definitely! Infact new contracts for yachts over 30 meters are down more than 30% some of the largest brokers say 40%, but due to the construction cycle of such a large vessel which can extend even beyond 24 months, many shipyards are still working and suffer the economic downturn much less.


What about the used yacht market over 30 mt ? This is still a good time to make some serious deals for those who hold cash and want to buy low under construction vessels or very recent launches. The large yacht charter seems to be increasing by 20+ %, thus, those who see this period as an opportunity are very right, although, competence and expertise is needed more than ever.
Who are the buyers now ? A bit less Russians than before, a few more Indians and those Latin Americans who were skeptical with the American Banking system and safeguarded their wealth elsewhere.


But far east is finally approaching seriously, Korean Shipyards are moving forward toward an up and coming chinese market that has left lots of business on the waiting line until now, waiting for a more yacht-friendly legislation, and few more marinas.


Monaco Yacht show 09, ultimately, has featured improvement in the quality of visitors, and we believe it is going to be a trend as the yachting industry will get more “professionalized” and less of a Ultra-High-Net-Worth-Individuals (UHNWI) toy-business.


Rodriquez Consulting was very busy as a consequence as shipyards and private investors are not willing to take any market guess or gut-felt product development on new yacht lines and custom yachts to invest in.
For more info contact us: This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 
Brazil proves to be a new interesting Market

Rodriquez Consulting forecasts on Brazil as an high growth potential market for the yachting industry proves to be right, The 12th annual São Paulo boat show generated sales of RS185m (US $108m), a 12 per cent year-on-year increase.

Rodriquez Consulting forcasts on Brazil as an high growth potential market for the yachting industry proves to be right. See the following
extract from Ibi Magazine/Fernanda Velloso

The 12th annual São Paulo boat show attracted 150 exhibitors and filled 30,000sq m of the Transamerica Expo indoor exhibition centre.
The organisers claim it generated sales of RS185m (US $108m), a 12 per cent year-on-year increase.

Ernani Paciornik, the show’s president, commented: “The 2008 event suffered as a result of the international financial crisis. The Brazilian boating industry started to recover at the beginning of 2009 and we are definitely now seeing clear signs of increased business activity.”

One of the key factors affecting the growth of the market was the reduction in state value-added sales tax from 25 per cent to 7 per cent in the states of Rio de Janeiro, São Paulo and Santa Caterina.

The six-day show ended last week, attracted 42,000 visitors, 240 boats on display and a large variety of boating equipment exhibited by importers and retailers.

The Brazilian company Intermarine was one of the highlights of the show, displaying amongst several other models the Intermarine 760 flagship.

Schaefer Yachts had higher than expected sales at the show. Schaefer’s president, Marcio Schaefer, commented: “We did good business at the show. Those consumers who did not buy last year are now coming back as market conditions are more stable.”

Bill Gress, president of Brunswick Latin America, commented: “This has been a very strong show for all the Brunswick brands which participated.”
Brunswick’s Sea Ray line was represented by Yachts Brazil and its Bayliner sportsboats were exhibited by Gold Imports.
The boatbuilders with smaller boats in the 30,000 Reis range also reportedly did well at the show. Lenilson Bezerra, the ACOBAR marine industry association’s executive director, commented: “Everyone was positive as the growth trends will continue into 2010 and beyond.”
 

Date: October 16, 2009

 
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